Privacy Policy

Roof Technologies

Privacy Policy

Last updated: April 2026

1. Introduction

Roof Technologies, LLC ("Roof Technologies," "we," "us," or "our") respects your privacy. This Privacy Policy explains what information we collect when you visit our website or contact us about our services, how we use that information, who we share it with, and the choices you have. By using our website or submitting information to us, you agree to the practices described here.

This policy applies to rooftechnologies.com and to any information you provide us by phone, email, text message, or contact form in connection with our roofing, solar, gutter, windows, siding, stucco, painting, and related exterior services.

2. Information We Collect

We collect two broad categories of information: information you give us directly, and information that is collected automatically when you use our website.

Information you provide directly

  • Name
  • Email address
  • Phone number
  • Service address (the property where work would be performed)
  • Details about your project, property, or insurance claim that you choose to share with us
  • Any photos, documents, or files you upload or send us

Information collected automatically

  • IP address and approximate geographic location
  • Browser type, operating system, and device information
  • Pages viewed on our site and time spent on each page
  • The website or ad that referred you to us
  • Cookies and similar tracking technologies (described in Section 4)

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your inquiries and answer your questions
  • To schedule inspections, estimates, and appointments
  • To provide the services you have requested and send project updates
  • To coordinate with your insurance carrier on claim-related work, if applicable
  • To improve the content, performance, and usability of our website
  • To keep records required for warranties, contracts, accounting, and legal compliance
  • To send you optional marketing communications, but only if you have opted in
  • To prevent fraud, protect our rights, and comply with applicable law

4. Cookies and Tracking Technologies

Cookies are small text files stored on your device by your web browser when you visit a website. We and our service providers use cookies and similar technologies to understand how visitors use our site, to measure the effectiveness of our advertising, and to improve your experience.

Specifically, our website uses:

  • Google Analytics (GA4) for website traffic and user-behavior analytics.
  • Google Tag Manager to manage and deploy our analytics and measurement tags.
  • Pinterest Tag to measure the performance of our Pinterest advertising campaigns.

You can disable cookies at any time through your browser settings. Most browsers let you refuse all cookies, accept only first-party cookies, or delete existing cookies. Please note that disabling cookies may limit some features of our website.

5. Third-Party Services

Our website uses the following third-party services. Each service has its own privacy policy, and their handling of your information is governed by those policies, not ours.

  • Google Analytics and Google Tag Manager: See Google's privacy policy at https://policies.google.com/privacy.
  • Pinterest: See Pinterest's privacy policy at https://policy.pinterest.com/en/privacy-policy.
  • Social platforms: We maintain profiles on Facebook, Instagram, YouTube, LinkedIn, Pinterest, TikTok, and X (formerly Twitter). Any information you share with us through those platforms is also governed by the privacy policy of the platform itself.
  • Better Business Bureau (BBB): We link to our BBB profile for verification purposes. The BBB site has its own privacy practices.

6. Information Sharing

We do not sell your personal information. We share it only in the limited circumstances listed below:

  • With trusted subcontractors and vendors who perform specific parts of a project you have hired us for, and only to the extent needed to complete that work.
  • With your insurance carrier or adjuster, when we are coordinating an insurance claim on your behalf.
  • With service providers that help us operate our business, such as website hosting, analytics, email, and customer-management tools, under agreements that require them to protect your data.
  • When legally required, such as in response to a subpoena, court order, or other lawful request, or to protect our rights, property, or safety.
  • In a business transaction, such as a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.

Text-message opt-in data and consent are never shared with third parties for marketing purposes.

7. Data Retention

We retain your personal information for as long as we need it to serve the purposes described in this policy. Specifically:

  • Inquiry and lead data is retained while we are actively communicating with you and for a reasonable period afterward.
  • Contract and project records (estimates, invoices, contracts, change orders, photos, and inspection reports) are retained for the duration of the applicable warranty period and the relevant statute of limitations, generally up to seven years after project completion.
  • Accounting and tax records are retained for the period required by federal and state law.
  • Website analytics data is retained according to the default retention periods of the analytics providers we use.

When we no longer need your information, we take reasonable steps to delete or anonymize it.

8. Your Rights

Regardless of where you live, you may contact us to request access to, correction of, or deletion of the personal information we hold about you. We will respond within a reasonable time and may need to verify your identity before acting on the request.

California residents (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act, as amended, including:

  • The right to know what personal information we collect, use, and disclose.
  • The right to request deletion of your personal information.
  • The right to correct inaccurate personal information.
  • The right to opt out of the sale or sharing of your personal information. We do not sell your personal information, so this right is effectively built in.
  • The right not to be discriminated against for exercising any of these rights.

To exercise any of these rights, contact us using the information in Section 12.

9. Security

We use reasonable administrative, physical, and technical safeguards to protect the personal information we collect, including secure hosting, restricted internal access, and encrypted transmission of form submissions. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

10. Children's Privacy

Our website and services are directed to adult homeowners, property managers, and business decision-makers. We do not knowingly collect personal information from children under the age of 13. If you believe a child has provided us with personal information, please contact us and we will delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we make material changes, we will post the updated policy on this page with a new "Last updated" date. We encourage you to review this policy periodically.

12. Contact Us

If you have questions about this Privacy Policy or about how your personal information is handled, please contact us:

Have a question? Contact us